Abaxia - Get the best spot

Abaxia

Mobile Portal

Mobile Finder brings smart search onto the idle screen, including on-device and on-line search with minimum key strokes. Mobile Finder helps users discovering services and instantly finding phone features, contacts and locate services in the most intuitive way.

Search features:

  • On-device Search
    • Phone content (Contacts, Call logs, Bookmarks, Services)
    • User generated content (SMS, MMS, Emails, Notes, Music files…)
    • Handset applications (Profiles, Bluetooth, Themes, Settings…)
  • Online Search features:
    • Web, MNO Portal, Sponsored content, Location Based Services,…
    • MNO Dictionary (Country, Segmentation, Events,…)
  • Ease of access and use and Immediate access from the idle screen:
    • « Click to call »
    • « Click to web »
    • « Click to SMS»

Focus on the content dictionaries

The index of keywords of Mobile Finder can be enrich with sponsored keywords, a dictionary. Different dictionaries can be embedded within the application to generate traffic;

  • Advertising
  • Events
  • Real time news
  • Social services…

Sponsored keywords dictionaries from 3d parties offer new business opportunities, allowed by Mobile Finder’s capacity to update the dictionaries OTA

Abaxia back-office provides statistics and analysis and allows a better targeting of keywords.

Benefits for the Mobile Operator

  • Brings the address book, the centre of the user journey, within the reach of the service provider.
  • Offers a repeatable and logical way to access features, applications and content
  • Lets users intuitively discover new services, by searching and implicit recommendations
  • Delivers a consistent brand experience across devices
  • Results in incidental discovery of new mobile services; the more one uses Live Mobile Finder, the more phone functionality is unveiled.
  • Increases traffic and revenues with minimum clicks to service access
  • Creates a premium shelf space for content and service promotions

Benefits for the end-user

  • Directly uncovers phone features hidden under deep menus
  • Helps users incidentally discover new phone features
  • Utilizes the idle screen as a premium promotional tool for own OEM services
  • Does not interfere with normal phone operations – field tested technology
  • Customizable front-end UI and back-end integration