Mobile Portal is a white label Active Idle Screen application embedded on the handset.
It provides users with a one-click access to value-added services and information, through the idle screen.
Mobile Portal focuses on offering branding facilities on the idle screen, instant & easy access to mobile services and a cross-platform consistent user experience.
Mobile Portal encourages discovery of services and increases ARPU
The mobile home page is a very strategic place: this is the first and the right place to interact with the subscriber, push new services and usages while increasing his experience.
Mobile Portal participates actively to create Brand visibility and develop user access to services on phone desktop from handset devices. This will encourage the usage of data services and automatically increase the voice and data ARPU. In addition, online connection and services are enriching the user experience and increase the level of personalisation.
Mobile Portal help carriers to move their subscribers from a handset based user experience to an operator based experience. Thus the User Interface must be the realisation of the offer.
The application is compliant with most open OS platform (Symbian, Windows Phone, Android, Linux Mobile, Java…).